Success Story — From $46K to $199K in 11 Months
How Risewise achieved 332.6% revenue growth through backend systemization and automation — without adding headcount.
+332.6% Revenue Growth in 11 Months
60% Reduction in Manual Work
+113% Increase in Calls Booked
Due to client confidentiality, we don't share screenshots publicly. Instead, we'll walk you through the full case study — with real numbers, real screenshots, and real context — on a quick call.
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About Risewise
Risewise is a business coaching company that helps founders build and grow successful clothing brands through structured education, mentorship, and implementation support. Their program covers everything from design and sourcing to marketing and launch strategy.
By January 2025, Risewise had a growing client base and real demand — but the operations behind the business couldn't keep up. That's when they brought in Grace in Motion.
The Problem
Risewise was growing — but operations were reactive, fragmented, and entirely dependent on manual effort. The team was working hard, but the systems weren't.
→ Client data scattered across contracts, spreadsheets, and inboxes — no single source of truth
→ No project management structure or unified backend system
→ Onboarding, renewals, and failed payment follow-ups handled manually
→ No automations connecting GHL, ClickUp, Sheets, or Slack
→ Limited SOPs — causing inconsistencies, missed steps, and repeated errors
→ No KPI visibility or performance tracking
→ Instagram DM setter working without workflows, scripts, tracking, or metrics
→ Leadership had no real-time clarity on client statuses, payments, or operations
The business had the demand. It didn't have the infrastructure to scale.
What Grace in Motion Built
1. Unified Backend System
A complete operational hub built inside ClickUp — the single source of truth for everything happening in the business.
→ Full client database covering Active, Paused, Churned, and Completed statuses
→ Contract repository and renewal workflows
→ Failed payment tracker and subscription billing tracker
→ Onboarding call tracker and end-of-contract outreach systems
→ Centralized operational assets, logins, and documentation
2. SOP Framework & Workflow Systemization
Every process documented, standardized, and built to run without founder involvement.
→ End-to-end SOPs for Sales and Operations
→ Full client journey documentation — onboarding through to renewal
→ Standardized workflows to ensure consistency, accountability, and clarity at every stage
3. Automation Infrastructure
Over 60% of repetitive manual tasks eliminated through smart automation across the entire tech stack.
→ Automated onboarding sequences
→ Automated renewal and payment follow-up workflows
→ Slack alerts for client messages, failed payments, and overdue steps
→ Auto-syncing data between CRM, spreadsheets, and task lists
→ Auto-generated tasks for check-ins, renewals, promos, and contract management
4. Instagram DM Department Overhaul
The DM channel was rebuilt from scratch — from an untracked inbox into a structured, high-performing lead pipeline.
→ Built DM workflows, scripts, sequences, and follow-up structure
→ Implemented daily tracking, metrics, and performance monitoring
→ Created dashboards for conversations, bookings, and response times
→ Managed lead generation across Instagram, Facebook, and TikTok — guiding prospects from first message to booked call
→ Structured qualification logic to identify high-intent leads and reduce wasted conversations
5. Creative Support (Add-On)
As part of the engagement, optional creative support was delivered alongside the core systems work.
→ Structured client course outlines and program visuals
→ Client journey graphics for onboarding and expectation-setting
→ Short-form Instagram Reels and Stories video edits
All creative assets were delivered as an add-on to complement — not replace — the backend systemization and automation that drove Risewise's growth.
Due to client confidentiality, we don't share screenshots publicly. Instead, we'll walk you through the full case study — with real numbers, real screenshots, and real context — on a quick call.
The Results
Revenue
→ Monthly revenue grew from $46,000 (January 2025) to $199,000 (November 2025) — a 332.6% increase in 11 months
→ Improved cash collection through better payment systems and automated follow-ups
→ Higher scalability with the same team size — no new headcount required
Operational Efficiency
→ 60% reduction in manual work across the business
→ Significantly fewer errors and missed steps
→ Faster onboarding and payment processing
→ Complete organisation of clients, contracts, and tasks in one place
Instagram DM Performance
→ Total DM conversations increased from 315 to 472 — a ~50% increase
→ Calls booked from Instagram DMs increased from 45 to 96 — a 113% increase
→ Conversation-to-call rate improved from 14.29% to 20.34% — a ~42% improvement in conversion efficiency
→ Higher DM volume translated into disproportionately higher bookings — a sign of stronger qualification and follow-up
→ DM pipeline became predictable, scalable, and fully visible from conversation to booked call
In Their Words
"Completely transformed the way our business operates — streamlining processes, organising workflows, and boosting efficiency."
— Joel Perna, CEO, Risewise
Due to client confidentiality, we don't share screenshots publicly. Instead, we'll walk you through the full case study — with real numbers, real screenshots, and real context — on a quick call.
Key Takeaway
Risewise's growth was not driven by more spend, more staff, or more content. It was the result of:
→ A backend built to handle scale
→ Systems that run without founder dependency
→ Automation that eliminates the manual work holding the business back
→ A lead pipeline with real structure, real tracking, and real results
Risewise went from a reactive, fragmented operation to a systems-driven business built for scale — in 11 months.